Sticking solely with what you know isn’t always the best idea when it comes to the stock market.

The S&P 500 is filled with companies you probably interact with daily, from big tech like Apple to food and retail companies like McDonald’s and Estee Lauder. The index couldn’t be stopped in 2020, ending with a 16.3% gain for the year. While it might be tempting to fill your portfolio with these names you recognize, it can also be dangerous to exclude everything else.

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Your Guide to Financial Independence

Rick Epple, CFP(r), CeFT (r)